Startup Rivian to Build Electric Pickups and SUVs
Founded in 2009, Rivian is one of the new players in automotive manufacturing and their focus is currently on electric trucks and SUVs, a segment largely unfilled thus far. Most electric vehicles on the market today are small passenger vehicles marketed toward families and tech or environmentally focused drivers. Rivian is looking to capture a part of the market previously unencumbered with such concerns: truck owners. While Rivian has not made many headlines since they were established 9 years ago, they plan to launch two battery-electric trucks in mid-2020: a pickup and a three-row SUV that will deliver “the acceleration...
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